Statistical Information and Records!
Since launching our first client Bedford Florist on 23rd December 2009 we have continued to improve and enhance the software with new features and functionality as part of ongoing commitment to our clients.
Here are a few interesting statistics and records:
- Biggest Sale Value Including Delivery: £255 - Perfect Moment St Albans
- Most Deliveries in One Single Order: 5 - Flower Power Stevenage
- Fastest Online Sale After Going Live: 22 minutes - Perfect Moment St Albans
- Quickest Client Launch After Agreeing to Go Ahead: 9 hours - Carousel Florist Waterlooville
- 15,000 Shoppers have clicked 'Buy' since going live*
- 1/10 Online Orders have come from overseas*
- 53 Countries have purchased online using the software*
- Same and Next Day Deliveries account for 55% of all orders received during the first 12 months
- Total sales generated since 23rd December 2009 to 31st Janaury 2011 is £204,505.65p
- Florist Choice arrangements account for 15% of all sales*
- Customers who made a purchase 55% are women, 45% men*
- Customers who received the flowers 82% are women, 14% men and 4% couples*
- When men buy flowers 78% of the time they are for women, 22% of the time they are for men*
- When women buy flowers 92% of the time they are for women, 8% of the time they are for men*
- 1/4 clients opt for a background colour other than white which is the most popular*
- There have been 39 software updates/enhancements since publishing our first client
- 6.47% of customers to Florist Window client sites have ordered twice or more
- All time largest online sales revenue in 1 day £959.88p
- 1st Euro client goes live in Ireland on 30th March 2011, Florist Window is now international
- 5th September 2011, £500,000, over 1/2 million pounds worth of sales since publishing our first client on 23rd December 2009
- More sales are made online on Thursday
- More sales are made online between 10am and 11am
- Sales from Non-English speaking countries in Jan 6.3%, Feb 5.3% March 5.2%
After our translation enhancement was added 5th April 2011, non English speaking sales Apr 7.1%
* During the first 12 months from 23rd December 2009 to 22nd December 2010